Barry, P. (2012). The advertising concept book: Think now, design later (2nd edition.). Thames & Hudson.
Chicago Style (17th ed.) CitationBarry, Pete. The Advertising Concept Book: Think Now, Design Later. 2nd edition. New York, NY: Thames & Hudson, 2012.
MLA (9th ed.) CitationBarry, Pete. The Advertising Concept Book: Think Now, Design Later. 2nd edition. Thames & Hudson, 2012.
Warning: These citations may not always be 100% accurate.