APA (7th ed.) Citation

Yakob, F. (2015). Paid attention: Innovative advertising for a digital world. Kogan Page.

Chicago Style (17th ed.) Citation

Yakob, Faris. Paid Attention: Innovative Advertising for a Digital World. Philadelphia, PA: Kogan Page, 2015.

MLA (9th ed.) Citation

Yakob, Faris. Paid Attention: Innovative Advertising for a Digital World. Kogan Page, 2015.

Warning: These citations may not always be 100% accurate.