The influences of social media on the shopping decision-making styles of selected Filipino generation X
Although Generation X has been called the neglected generation, they have a huge influence in the decision-making process of other generations when shopping, and are huge consumers themselves. This generation consumes different types of media: print media that they grew up consuming; and social medi...
| প্রধান লেখক: | |
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| অন্যান্য লেখক: | |
| বিন্যাস: | গবেষণাপত্র |
| ভাষা: | English |
| প্রকাশিত: |
Quezon City
College of Home Economics, University of the Philippines Diliman
2016.
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| বিষয়গুলি: |