How I did it...The CEO of Bolthouse farms on making carrots cool.

書誌詳細
出版年:	Harvard Business Review V. 93, 1-5,9-12 (2015).
第一著者:	Dunn, Jeffrey
フォーマット:	論文
言語:	English
主題:	Chief executive officers. Strategic management. Carrots. Market strategy. Nutrition. Food products. Advertising campaigns. Corporate profiles. Management styles.