APA (7th ed.) Citation

Tormala, Z. L. How certainty transforms persuasion. Harvard Business Review.

Chicago Style (17th ed.) Citation

Tormala, Zakary L. "How Certainty Transforms Persuasion." Harvard Business Review .

MLA (9th ed.) Citation

Tormala, Zakary L. "How Certainty Transforms Persuasion." Harvard Business Review, .

Warning: These citations may not always be 100% accurate.