Nam-Hyun Um. Does gay-themed advertising haunt your brand? The impact of gay themed advertising on young heteresexual consumers. International journal of advertising : quarterly review of marketing communication.
Čikaški stil citiranja (17. izdanje)Nam-Hyun Um. "Does Gay-themed Advertising Haunt Your Brand? The Impact of Gay Themed Advertising on Young Heteresexual Consumers." International Journal of Advertising : Quarterly Review of Marketing Communication .
MLA način citiranja (9. izdanje)Nam-Hyun Um. "Does Gay-themed Advertising Haunt Your Brand? The Impact of Gay Themed Advertising on Young Heteresexual Consumers." International Journal of Advertising : Quarterly Review of Marketing Communication, .
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