Marketing models multivariate statistics and marketing analytics

Marketing models multivariate statistics and marketing analytics

Detalhes bibliográficos
Autor principal: Lacobucci, Dawn
Formato: Livro
Idioma:English
Publicado em: Australia, Mason, Ohio South-Western, Cengage Learning c2013.
Assuntos:
Marketing > Mathematical models.
Marketing > Statistical methods.
Multivariate analysis.