McGrath, R. G., & MacMillan, I. C. (2009). Discovery-driven growth: A breakthrough process to reduce risk and seize opportunity. Harvard Business Press.
Citación estilo ChicagoMcGrath, Rita Gunther, and Ian C. MacMillan. Discovery-driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity. Boston, Massachusetts: Harvard Business Press, 2009.
Cita MLAMcGrath, Rita Gunther, and Ian C. MacMillan. Discovery-driven Growth: A Breakthrough Process to Reduce Risk and Seize Opportunity. Harvard Business Press, 2009.
Warning: These citations may not always be 100% accurate.