Design and innovation in successful product competition
By re-analysing data from a previous study of the impact of design on commercial products, the authors extract concepts which are used to examine thirty-two successful products and twelve loss-making products, providing interesting conclusions.
| Gepubliceerd in: | Technovation 17, 10 (1997). |
|---|---|
| Hoofdauteur: | |
| Andere auteurs: | |
| Formaat: | Artikel |
| Taal: | English |