Roy, R., & Riedel, J. C. Design and innovation in successful product competition. Technovation.
Citação norma ChicagoRoy, Robin, and Johann C.k.h Riedel. "Design and Innovation in Successful Product Competition." Technovation .
Citação norma MLARoy, Robin, and Johann C.k.h Riedel. "Design and Innovation in Successful Product Competition." Technovation, .
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.