APA引文

Murphy, S. A., & Kumar, V. The role of predevelopment activities and firm attributes in new product success. Technovation.

Chicago Style (17th ed.) Citation

Murphy, Steven A., and Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation .

MLA引文

Murphy, Steven A., and Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation, .