Murphy, S. A., & Kumar, V. The role of predevelopment activities and firm attributes in new product success. Technovation.
Chicago (17e ed.) BronvermeldingMurphy, Steven A., en Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation .
MLA (9e ed.) BronvermeldingMurphy, Steven A., en Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation, .
Let op: Deze citaties zijn niet altijd 100% accuraat.