Murphy, S. A., & Kumar, V. The role of predevelopment activities and firm attributes in new product success. Technovation.
Chicago Style (17th ed.) CitationMurphy, Steven A., and Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation .
ציטוט MLAMurphy, Steven A., and Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation, .
אזהרה: ציטוטים אלה לעיתים לא מדויקים ב 100%.