APA aipamena

Murphy, S. A., & Kumar, V. The role of predevelopment activities and firm attributes in new product success. Technovation.

Chicago Style aipamena

Murphy, Steven A., and Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation .

MLA aipamena

Murphy, Steven A., and Vinod Kumar. "The Role of Predevelopment Activities and Firm Attributes in New Product Success." Technovation, .