APA citiranje

Frosch, R. A. The customer for R&D is always wrong! Research management (Now: research technology management).

Chicago Style (17th ed.) Citation

Frosch, Robert A. "The Customer for R&D Is Always Wrong!" Research Management (Now: Research Technology Management) .

MLA citiranje

Frosch, Robert A. "The Customer for R&D Is Always Wrong!" Research Management (Now: Research Technology Management), .