How internal venture groups innovate Byron L. David finds that new-product ventures are most successful when they involve someone who is both the intrapreneur and the venture manager

How internal venture groups innovate Byron L. David finds that new-product ventures are most successful when they involve someone who is both the intrapreneur and the venture manager

Product innovation by internal venturing is influenced by the mode of venturing you choose and the relationship between intrapreneurs, venture managers and the R&D functions.

Bibliographic Details
Published in:Research management (Now: research technology management) 37, 2 (1994).
Main Author: David, Byron L.
Format: Article
Language:English
Subjects:
Internal venture groups.