Marketing strategy a decision-focused approach

Marketing strategy a decision-focused approach

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書目詳細資料
Main Authors: Walker, Orville C. (Author), Mullins, John W. (Author), Mavondo, Felix (Author), Gountas, John (Author), Kriz, Anton (Author), Osborne, Carol (Author)
格式: 圖書
語言:English
出版: North Ryde, NSW McGraw-Hill Education (Australia) [2015]
版:3e.
主題:
Marketing > Management.
Marketing > Decision making.