Marketing and business ethics - Kumar, Sumit (New Delhi Random Publications., 2012)
Introduction -- Social responsibilitycontexts -- Philosophical ethics and business -- The corporate culture-impact and implications -- Corporate social responsibility of corporate sector -- Consumerism, consumer rights and business -- Collaboration of corporate and NGOs -- Public, private joint and cooperative sectors -- Ethics of industrial epionage -- Corporate social entrepreneurship -- Community development and corporate sector -- Business ethics -- Corporate sector and carbon neutral.
Includes bibliographical references and index.
Keywords: Business ethics