00000cam a22000004i 4500 UP-99796217611578986 Buklod 20150508163042.0 a r |||| u| ta 130613s2014 njua rb |001 0|eng d 9781118626771 (iLib)UPD-00243208417 DLC DCHE rda eng DMLUC GT 3405 G65 2014 Goldblatt, Joe Jeff 1952- author. Special events creating and sustaining a new world for celebration Professor Joe Goldblatt. Seventh edition. Hoboken, New Jersey Wiley [2014] xxvi, 406 pages illustrations (some color) 25 cm. text rdacontent unmediated rdamedia volume rdacarrier The Wiley event management series. Previous editions have different subtitles. Includes bibliographical references (pages 378-385) and index. "Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events describes the theory and practice of all aspects of event management. Written for current and future event leaders, the text continues to expand its emphasis on the growing globalization of the profession, taking into account the skills leaders need to deal with other cultures, societies, and business practices to plan and deliver successful events. New coverage includes sustainability, technology, security/risk management, and the impact of social media on events and event marketing. 15 all-new case studies have been included, as well as a brief glossary of terms at the end of each chapter to further define the terms used in the chapter"-- Provided by publisher. Special events Management. FO UPD DCHE GT 3405 G65 2014 Book