Essentials of strategic management the quest for competitive advantage

Detalles Bibliográficos
Autores principales:	Gamble, John E. (Autor), Thompson, Arthur A.,Jr. 1940- (Autor)
Formato:	Libro
Lenguaje:	English
Publicado:	Boston McGraw-Hill/Irwin [2011]
Edición:	Second edition.
Materias:	Strategic planning. Business planning. Competition. Strategic planning > Case studies.