Essentials of strategic management the quest for competitive advantage

Essentials of strategic management the quest for competitive advantage

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Detalles Bibliográficos
Main Authors: Gamble, John E. (Author), Thompson, Arthur A.,Jr. 1940- (Author)
Formato: Libro
Idioma:English
Publicado: Boston McGraw-Hill/Irwin [2011]
Edición:Second edition.
Subjects:
Strategic planning.
Business planning.
Competition.
Strategic planning > Case studies.