APA (7th ed.) Citation

Yinlong Zhang. How males and females differ in their likelihood of transmitting negative word of mouth. Journal of consumer research : an interdisciplinary quarterly.

Chicago Style (17th ed.) Citation

Yinlong Zhang. "How Males and Females Differ in Their Likelihood of Transmitting Negative Word of Mouth." Journal of Consumer Research : An Interdisciplinary Quarterly .

MLA (9th ed.) Citation

Yinlong Zhang. "How Males and Females Differ in Their Likelihood of Transmitting Negative Word of Mouth." Journal of Consumer Research : An Interdisciplinary Quarterly, .

Warning: These citations may not always be 100% accurate.