What makes things cool? How autonomy influences perceived coolness.

Bibliographische Detailangaben
Veröffentlicht in:	Journal of consumer research : an interdisciplinary quarterly V. 41, 1,2 (2014).
1. Verfasser:	Warren, Caleb
Format:	Artikel
Sprache:	English
Schlagworte:	Perceptions. Consumer behavior. Market research. Brand preferences.