A marketing study and plan for the introduction of the fuel cell hybrid vehicle in the Philippines the Toyota Prius, wait and see!
The Toyota Prius is one of the most celebrated success story in the global Automotive Industry. Since its launch in the 1990s, it has gained popularity in various areas of automotive competencies. Being the pioneer and the dominant design, it has set the global standards for the Fuel Celled Hybrid V...
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| Format: | Thesis |
| Language: | English |
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Quezon City
University of the Philippines Diliman
2008
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