Putting sales at the center of strategy.

Putting sales at the center of strategy.

Bibliografiset tiedot
Julkaisussa:Harvard Business Review V. 92, 11 (2014).
Päätekijä: Cespedes, Frank
Aineistotyyppi: Artikkeli
Kieli:English
Aiheet:
Sales management.
Salespeople.
Strategic management.
Organization theory.
Customer relations.