Putting sales at the center of strategy.

Putting sales at the center of strategy.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:Harvard Business Review V. 92, 11 (2014).
Prif Awdur: Cespedes, Frank
Fformat: Erthygl
Iaith:English
Pynciau:
Sales management.
Salespeople.
Strategic management.
Organization theory.
Customer relations.