APA (7th ed.) Citation

Drewniany, B., & Jewler, A. J. (2014). Creative strategy in advertising (Eleventh edition.). Wadsworth, Cengage Learning.

Chicago Style (17th ed.) Citation

Drewniany, Bonnie, and A. Jerome Jewler. Creative Strategy in Advertising. Eleventh edition. Australia: Wadsworth, Cengage Learning, 2014.

MLA (9th ed.) Citation

Drewniany, Bonnie, and A. Jerome Jewler. Creative Strategy in Advertising. Eleventh edition. Wadsworth, Cengage Learning, 2014.