APA (7th ed.) Citation

Mooij, M. K. d. (2014). Global marketing and advertising: Understanding cultural paradoxes (Fourth Edition.). SAGE Publications, Inc.

Chicago Style (17th ed.) Citation

Mooij, Marieke K. de. Global Marketing and Advertising: Understanding Cultural Paradoxes. Fourth Edition. Los Angeles: SAGE Publications, Inc, 2014.

MLA (9th ed.) Citation

Mooij, Marieke K. de. Global Marketing and Advertising: Understanding Cultural Paradoxes. Fourth Edition. SAGE Publications, Inc, 2014.