Cita APA (7a ed.)

Baines, P., & Fill, C. (2014). Marketing (Third edition.). Oxford University Press.

Cita Chicago Style (17a ed.)

Baines, Paul, y Chris Fill. Marketing. Third edition. Oxford, United Kingdom: Oxford University Press, 2014.

Cita MLA (9a ed.)

Baines, Paul, y Chris Fill. Marketing. Third edition. Oxford University Press, 2014.