Marketing strategy text and cases

Marketing strategy text and cases

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書目詳細資料
Main Authors: Ferrell, O. C. (Author), Hartline, Michael D. (Author)
格式: 圖書
語言:English
出版: Singapore South-Western/Cengage Learning [2014]
版:Sixth edition.
主題:
Marketing > Management.
Marketing > Management > Case studies.