Kaser, K. (2013). Advertising & sales promotion. South-Western Cengage Learning.
Chicago Style (17th ed.) CitationKaser, Ken. Advertising & Sales Promotion. Mason, Ohio, Singapore: South-Western Cengage Learning, 2013.
MLA (9th ed.) CitationKaser, Ken. Advertising & Sales Promotion. South-Western Cengage Learning, 2013.
Warning: These citations may not always be 100% accurate.