APA (7th ed.) Citation

Matera, F. R., & Artigue, R. J. (2000). Public relations campaigns and techniques: Building bridges into the 21st century. Allyn and Bacon.

Chicago Style (17th ed.) Citation

Matera, Fran R., and Ray J. Artigue. Public Relations Campaigns and Techniques: Building Bridges into the 21st Century. Boston: Allyn and Bacon, 2000.

MLA (9th ed.) Citation

Matera, Fran R., and Ray J. Artigue. Public Relations Campaigns and Techniques: Building Bridges into the 21st Century. Allyn and Bacon, 2000.