Cita APA (7th ed.)

Yang yang. Framing influences willingness to pay but not willingness to accept. Journal of marketing research.

Cita Chicago (17th ed.)

Yang yang. "Framing Influences Willingness to Pay but Not Willingness to Accept." Journal of Marketing Research .

Cita MLA (9th ed.)

Yang yang. "Framing Influences Willingness to Pay but Not Willingness to Accept." Journal of Marketing Research, .