Offshore outsourcing of customer relationship management Conceptual model and propositions.

Offshore outsourcing of customer relationship management Conceptual model and propositions.

Detalhes bibliográficos
Publicado no:Journal of the academy of marketing science V. 40, 2 (2012).
Autor principal: Kalaignanam, K.
Formato: Artigo
Idioma:English
Assuntos:
Customer relationship management.
Marketing.
Outsourcing.