Offshore outsourcing of customer relationship management Conceptual model and propositions.

Offshore outsourcing of customer relationship management Conceptual model and propositions.

Bibliographic Details
Published in:Journal of the academy of marketing science V. 40, 2 (2012).
Main Author: Kalaignanam, K.
Format: Article
Language:English
Subjects:
Customer relationship management.
Marketing.
Outsourcing.