Pervasive advertising

Following decades of exciting developments in laboratories around the world, pervasive computing technologies are starting to reshape our world in real ways. Computers, visible and invisible, are everywhere: traditional signs and billboards are being replaced by digital signage, projections, and int...

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Bibliografiska uppgifter

Institutionell upphovsman:	SpringerLink (Online service)
Övriga upphovsmän:	Müller, J. P. (Jörg P.) (Utgivare, redaktör, sammanställare), Alt, Florian (Utgivare, redaktör, sammanställare), Michelis, Daniel (Utgivare, redaktör, sammanställare)
Materialtyp:	Electronic Resource
Språk:	English
Publicerad:	London Springer [©2011]
Serie:	Human-Computer Interaction Series
Ämnen:	Advertising > Electronic data processing. Electronic commerce. Ubiquitous computing. Computer science. Multimedia systems.
Länkar:	Available for University of the Philippines Diliman via SpringerLink. Click here to access