Clow, K. E., & Baack, D. (2012). Integrated advertising, promotion, and marketing communications (5th ed.). Prentice Hall.
Цитирование в стиле Чикаго (17-е изд.)Clow, Kenneth E., и Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. 5th ed. Boston: Prentice Hall, 2012.
Цитирование MLA (9-е изд.)Clow, Kenneth E., и Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. 5th ed. Prentice Hall, 2012.
Предупреждение: эти цитированмия не могут быть всегда правильны на 100%.