Citação norma APA

Clow, K. E., & Baack, D. (2012). Integrated advertising, promotion, and marketing communications (5th ed.). Prentice Hall.

Citação norma Chicago

Clow, Kenneth E., and Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. 5th ed. Boston: Prentice Hall, 2012.

Citação norma MLA

Clow, Kenneth E., and Donald Baack. Integrated Advertising, Promotion, and Marketing Communications. 5th ed. Prentice Hall, 2012.

Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.