Emotional Engineering Service Development

In an age of increasing complexity, diversification and change, customers expect services that cater to their needs and to their tastes. Emotional Engineering describes how their expectations can be satisfied and managed throughout the product life cycle, if producers focus their attention more on e...

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书目详细资料

企业作者:	SpringerLink (Online service)
其他作者:	Fukuda, Shuichi (Editor)
格式:	Electronic Resource
语言:	English
出版:	London Springer London 2011.
主题:	Electronic books. Engineering. Computer Science. Engineering Economics, Organization, Logistics, Marketing. Production/Logistics. Computers and Society. Engineering Design.
在线阅读:	Available for University of the Philippines Diliman via SpringerLink. Click here to access