Services marketing an interactive approach

Services marketing an interactive approach

Detaylı Bibliyografya
Asıl Yazarlar: Fisk, Raymond P. (Yazar), Grove, Stephen J. (Stephen John) 1950- (Yazar), John, Joby 1957- (Yazar)
Materyal Türü: Kitap
Dil:English
Baskı/Yayın Bilgisi: Australia South-Western/Cengage Learning [2014]
Edisyon:Fourth edition; International edition.
Konular:
Interactive marketing.
Service industries > Marketing.
Service industries > Management.