Services marketing an interactive approach

Services marketing an interactive approach

Manylion Llyfryddiaeth
Prif Awduron: Fisk, Raymond P. (Awdur), Grove, Stephen J. (Stephen John) 1950- (Awdur), John, Joby 1957- (Awdur)
Fformat: Llyfr
Iaith:English
Cyhoeddwyd: Australia South-Western/Cengage Learning [2014]
Rhifyn:Fourth edition; International edition.
Pynciau:
Interactive marketing.
Service industries > Marketing.
Service industries > Management.