Gershon, R. A. (2013). Media, telecommunications, and business strategy: Industry sructures and planning strategies (2nd ed.). Routledge.
Chicago Style (17th ed.) CitationGershon, Richard A. Media, Telecommunications, and Business Strategy: Industry Sructures and Planning Strategies. 2nd ed. New York: Routledge, 2013.
MLA (8th ed.) CitationGershon, Richard A. Media, Telecommunications, and Business Strategy: Industry Sructures and Planning Strategies. 2nd ed. Routledge, 2013.
Warning: These citations may not always be 100% accurate.