00000cab a22000003a 4500 UP-99796217611001000 Buklod 20231008001223.0 a grb 001 u| ta 131129s xx d | ||r ||||| || DENG eng Atienza, Rumel V. A demographic analysis of delighters of b2c website storefronts (what surfers mistakenly think are not important features of B2C storefronts). pp. 47-60 B2C websites that are able to show in comparative format their product's pictures, prices and features, or have color combination of blue and white are more likely to be patronized. This is found to be true regardless of sex and age. Business-to-consumer (B2C). Delighters. Satisfiers. Storefront. Philippine Industrial Engineering Journal 2, 1 (2005 (Feb)). FI UPD DENG Article