Sales Management Control Strategies in Banking Strategic Fit and Performance Impact

Not only have the global financial crisis, a changing regulatory environment, increasing competitive pressure, and changes in customer behavior created an overall difficult environment for banking institutions, but they have also increased the pressure on their sales performance. Based on the result...

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Detalhes bibliográficos

Autor principal:	Mueller, Florian (Autor)
Autor Corporativo:	SpringerLink (Online service)
Resource Type:	Electronic Resource
Idioma:	English
Publicado em:	Wiesbaden Gabler 2011.
Assuntos:	Bank management. Selling > Banks and banking. Banks and banking > Germany. Electronic books.
Acesso em linha:	Available for University of the Philippines Diliman via SpringerLink. Click here to access