Confidence and construal framing ; When confidence increases versus decreases information processing.

Confidence and construal framing ; When confidence increases versus decreases information processing.

Bibliografiset tiedot
Julkaisussa:Journal of consumer research V. 39, 1 (2013).
Päätekijä: Wen Wan, Echo
Aineistotyyppi: Artikkeli
Kieli:English
Aiheet:
Consumption.
Consumer behavior.
Failure.
Customer satisfaction.
Market research.