Yan, D. The influence of base rate and case information on health-risk perceptions: A unified model of self-positivity and self-negativity. Journal of consumer research.
Chicago Style (17th ed.) CitationYan, Dengfeng. "The Influence of Base Rate and Case Information on Health-risk Perceptions: A Unified Model of Self-positivity and Self-negativity." Journal of Consumer Research .
MLA (9th ed.) CitationYan, Dengfeng. "The Influence of Base Rate and Case Information on Health-risk Perceptions: A Unified Model of Self-positivity and Self-negativity." Journal of Consumer Research, .
Warning: These citations may not always be 100% accurate.