Advertising analytics 2.0.

Manylion Llyfryddiaeth
Cyhoeddwyd yn:	Harvard Business Review V. 91, 1-8 (2013).
Prif Awdur:	Nichols, Wes
Fformat:	Erthygl
Iaith:	Saesneg
Pynciau:	Advertising media. Advertisers. Web analytics. Advertising revenue. Measurement. Statistical data.