Cita APA (7th ed.)

Cuddy, A. J. C. Connect, then lead: To exert influence, you must balance competence with warmth. Harvard Business Review.

Cita Chicago (17th ed.)

Cuddy, Amy J. C. "Connect, Then Lead: To Exert Influence, You Must Balance Competence with Warmth." Harvard Business Review .

Cita MLA (9th ed.)

Cuddy, Amy J. C. "Connect, Then Lead: To Exert Influence, You Must Balance Competence with Warmth." Harvard Business Review, .