Consumer behavior & marketing strategy

Consumer behavior & marketing strategy

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Bibliografiske detaljer
Hovedforfatter: Peter, J. Paul
Andre forfattere: Olson, Jerry C. (Jerry Corrie) 1944-
Format: Bog
Sprog:English
Udgivet: New York McGraw-Hill Irwin c2008.
Udgivelse:8th ed.
Fag:
Consumer behavior.
Marketing.