Encyclopedia of political communication

Discusses the major theoretical approaches to the field, including direct and limited effects theories, agenda-setting theories, sociological theories, framing and priming theories, and other past and present conceptualizations. Focuses on important political messages such as political speeches, tel...

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Détails bibliographiques
Collectivité auteur: Gale Group
Autres auteurs: Kaid, Lynda Lee (Éditeur intellectuel), Holtz-Bacha, Christina (Éditeur intellectuel)
Format: Electronic Resource
Langue:English
Publié: Thousand Oaks, Calif. Sage Publications c2008.
Collection:Gale virtual reference library
Sujets:
Accès en ligne:Available for University of the Philippines Diliman via Gale Virtual Reference Library. Click here to access